Conversation with a Leader in Tours and Activities

This episode dives into the strategies behind appearing in evolving search modules of "Things To Do", balancing paid ads with organic listings, and why optimizing visuals is a game-changer for click-through rates. Plus, hear about the future of AI in search marketing, the growth potential in tours and activities, and how to fix the fragmented reservation systems. Whether you're in travel or tech, this conversation offers key insights to boost your digital strategy.